Interesting that the campaign was such a failure initially. I really like the ones now: "I am PC." Why wouldn't they have just gone with that? Jerry couldn't have been cheap!
Ian Hall had a great post -- and tweet -- on Twitter and branding. Very interesting. Not sure my comapny's brand is ready for Twitter, but I sure wish it was!
And then I stubled upon this article from Marketing Professionals on branding and twitter. I am pining for an opportunity to do this!
Really trying to be fair with Cruil & Knol both debuting. I really don't get cruil. Unrelated images ... zero search results. And an awful braind name ... ick! Knol is ok. I like the idea of having to take responsibility for what you post, but have seen a ton of people just reposting existing stuff. Kinda sad. I want to see what the next Twitter, Facebook or Interesting Blog like Ted's Take will be.
Foodie wannabe in DC area who loves wine, travel, ice hockey (CAPS!) and Baseball (Sox!). I pride myself on staying current on Marketing Trends, mainting personal and professional networks and embrace lifelong learning.